Ebook Revolution

Archive for May, 2011

Exploring Other Platforms

If you haven’t heard of the Institute for the Future of the Book then you better mark the Institute on your list of must read websites for writers. The Future of the Book US, The Future of the Book UK and The Future of the Book Australia have some fantastic blog entries and projects aimed at exploring the future of the written word in today’s digital world. Having been a fan of If:Book (as it is known) for a while, […]

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Writing Communities: The Publishing Industry’s Attitude Adjustment

The attitude in publishing for a long time has been similar to a king lording over his domain. A select few courtiers (or writers) are chose to fawn in the king’s presence for the right of publication, and then the king distributes chosen edicts (Novels) to a large number of readers who are expected to abide by (read) the edicts the king chooses to give. Now this does not mean the king is evil, just that the system has been […]

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Final Thoughts On 31 Day Blog And New Beginnings

This has been an epic block of blogging and I would like to thank all of you for joining me on the initial journey. It’s wonderful to see such excitement around the blog. Those of you who have read from day one will agree with me that the enemy of a writer is the veil of obscurity, our words slowly collecting dust as they are transferred from one slush pile to another. Though initial doubts about the digitisation of our […]

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Webinars: The Ultimate Way To Connect With Anyone Anywhere On The Globe And Generate Massive Sales

There has never been a greater time in history for people to personally connect with someone on the other side of the globe. Your readers could be at a cafe in a busy street, on a beach in the Caribbean, or sitting in front of the computer wearing their girlfriend underwear, it doesn’t matter, as long as they have an internet connection they can communicate with anyone in the world. Never before have authors been so accessible yet very few […]

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If You Want To Charge The World For Your E-Book, Then You Better Make Sure You Deliver

Two things make writing exceptionally hard. One is beginnings. How in god’s name do you begin? You have the info, you have the idea, you want to entertain and instead you just stare at that blinking cursor frowning furiously. Each day of this blog I have frankly dreaded that cursor; I think it may be haunting my dreams. The seconding thing is pricing. How much are you worth? And how much is reasonable at the other end? We have tested […]

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Would You Promote My Book? Pretty Please?

I’ve always like the idea of my own personal recommendation army, which spreads the word of my work through the cosmos in a supernova of goodwill. But the reality is that though good will is great and will get you recommendations here and there, it’s money that really talks. You want as many people selling/recommending your book as possible and the more incentive you provide, the more people who are willing to promote your product. Money makes the world go […]

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Advanced Techniques For Generating Demand

We all like to think we are special. It may not necessarily be the case, but we continue to be undeterred. We like to think we have something to bring to the table, something unique, our slightly off colour humour, our beehive hairdo, pulling off the underwear outside the pants look. But when every single person in your field is using the exact same mechanism as you, printed words, it is a lot more difficult to prove just how special […]

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Creative Ways To Interact With Your Audience: Enter The QR Code

In ye olden days, writers hawked their tombs of bound paper, kept whole by glue and string, to the masses who gathered at ye olde book traders to hear them speak and sign their flowing prose. In this digital age if you are someone like Cecelia Ahern, backed by a large multinational publisher like HarperCollins, you can place a specialised glyph (or picture/character) within the pages of your book. When your reader goes to the publisher’s unique author website, they […]

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Put That Dog Down! You Want Raving fans, Not Rabid Ones!

Creating a community is similar to creating a hippie commune. You gather a bunch of like minded people together, give them a task to keep them occupied, ration the weed, and appoint yourself mayor to ‘supervise’. Hmmm, no that’s not quite right. Let’s try again. Creating a community is like being the dictator of a faceless reader army. You train them to eat, drink, read and crap exactly as their told and then whip them into such frenzy they rip […]

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Go Viral With YouTube

The internet is like one large incestuous family. The amount of apparently separate companies owned by Google is just mammoth. There is a fair amount of monopolising going on; however, this is something savvy authors can take advantage of. Not only is the Blogger website owned by Google (and hence why I would choose it over WordPress any day) but YouTube, the world’s second largest search engine, is owned by Google as well. YouTube videos rank very highly on Google […]

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